Go-to-Market Lead – SAC
Bayer · Zambie
Description du poste
About the role
The Go-to-Market Lead – SAC will design, enable, and coordinate effective go‑to‑market execution across the Customer Facing Unit. This role translates strategy, insights, and demand signals into clear, actionable GTM plans that drive demand conversion and commercial performance.
Key responsibilities
- Translate SSA and CFU priorities into practical, prioritized GTM plans aligned with commercial objectives.
- Partner with Commercial Excellence and Business Insights to prioritize distributors and design optimal channel and route‑to‑market models.
- Integrate demand‑pull initiatives from Value Proposition teams into coordinated market deployment plans.
- Support sequencing of launches, promotions, and campaigns, coordinating readiness across sales, supply chain, and finance.
- Identify execution risks early and assist in mitigation strategies.
- Capture and share best practices, refine GTM models, and drive simplification over time.
Required profile
- Proven ability to translate strategic priorities into executable GTM plans.
- Strong coordination skills across commercial, supply chain, and finance functions.
- Experience working with distributor networks and channel design.
- Analytical mindset to assess demand signals and market realities.
Required skills
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Bayer
Zambie
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