Dealer Manager

About the role

The Dealer Manager will lead and expand the dealer network within an assigned territory, ensuring that dealer performance meets company sales targets, brand standards, and customer service expectations. This role combines field visits with office‑based planning to drive product penetration and strengthen business relationships.

Key responsibilities

• Identify, recruit, and onboard new dealers.
• Monitor dealer performance against sales targets and KPIs.
• Develop and implement dealer sales strategies to increase product penetration.
• Train and support dealers on product knowledge, pricing, and promotional activities.
• Conduct regular market visits to assess dealer operations, branding, and compliance.
• Resolve dealer‑related issues promptly to maintain strong relationships.
• Analyze sales data to spot growth opportunities and areas of concern.
• Prepare and submit periodic reports on dealer performance, market trends, and competitor activities.
• Enforce adherence to company policies, pricing structures, and ethical standards.

Required profile

• Strong negotiation and relationship‑management abilities.
• Good knowledge of distribution networks and dealer operations.
• Proficiency in MS Office tools.

Required skills

• MS Office

What we offer

• Competitive salary (N90,000).
• Field and office‑based work environment.
• Opportunity to shape dealer strategy in a growing market.