Associate Brand Manager, Lighter and Shaver

bic

For over 75 years, BIC has been creating ingeniously simple and joyful products that are a part of every heart and home.
As a member of our team, you'll be a part of reigniting a beloved brand as we continue to reimagine everyday essentials in new, sustainable and responsible ways.
Our "roll up your sleeves and get the job done" approach to work creates an environment where self-starters, problem solvers and innovative thinkers thrive. BIC team members are empowered to take ownership of their careers and bring their unique perspectives to the table to make a meaningful impact on our mission.
It's a colorful world - make your mark by joining the BIC team today.

JOB SUMMARY
Associate, Brand Manager, BIC West and Central Africa, Lighters and Shavers Reporting to the Brand Manager Lighters and Shavers

Assist in Overseeing the Flame for Life (Lighters) and Blade Excellence (Shavers) Divisions within the West and Central African markets working closely with the Marketing Team as well as the Sales, Finance, Supply & Delivery departments to achieve the Business Objectives.
Help BIC West and Central Africa create consumers connections: bring simplicity and joy to everyday life!

MAIN RESPONSIBILITIES / TASKS

• Iimplement the Brand Vision, Brand Strategy, and the main growth drivers.
• Support in the development of comprehensive Marketing Plans and Strategies for Flame for Life & Blade Excellence Divisions
• Help manage a winning Brand Portfolio, covering all channels (including e-commerce) and target audiences and delivering Revenue Growth Management KPIs.
• Help define the Innovation Brand Pipeline with a long-term vision and the deployment in the different markets.
• Help detect new brand opportunities taking into consideration the business needs and the Categories development.
• Assist in defining the Brand Communication and Digital Strategy in collaboration with external partners to boost brand awareness and build the brand equity.
• Coordinate Marketing Strategies with the Sales, Finance, Supply & Delivery and Communication Teams as well as the rest of the Marketing Department
• Stay informed of Marketing Strategies and Trends

Key Performance Indicators

• Successful on time delivery and implementation of the Marketing Plans by category.
• Interaction and collaboration with key functions in the business to ensure delivery of objectives.
• Results of key marketing initiatives and promotional activities will be a benchmark of success.
• Achievement of Lighters and Shavers OIS, GP% for 2023 in all markets


QUALIFICATIONS
Knowledge, Skills, Competencies
R= Required D= Desired

Simple Criteria
• R- At least 5 years Sales and Marketing experience in FMCG (Preference for multinational work experience and reporting)
• R- At least 5 years Brand Marketing experience, preferably FMCG
• R- Marketing Degree (3 years)
• R- Computer literacy in MS Office and MS Windows
• R- Excellent presentation skills
• R- English and French Speaker

Complex Criteria
Professional Skills
• R- Thorough knowledge of classical marketing and be able to assist in the development of a Marketing Plan
• R- Understanding of market data
• R- Be confident in presenting plans to the Management team, internal sales teams, key customers in pressurized environments.
• R- Maintain high levels of service to external and internal customers
• R- Utilize market insights to identify opportunities within the brand portfolios.
• R- Management of projects across multiple cultures and functions.
• D- Strong negotiation skills, dealing with varied suppliers and strategic partners
• R -Understanding of all trade channels.
• R- Strategic Agility.

Personal Skills
• R-Initiative, tenacity and be self-motivated
• R- Target driven with high levels of energy
• D- Embodies all the BIC Values & Behaviors: Integrity, Responsibility, Teamwork, Sustainability, and Ingenuity
• R- Strong Drive for results / entrepreneurial Spirit / decision making: committing and delivering, acting with autonomy as it was their own company while fully respecting corporate rules and procedures, and applying the appropriate level of reporting to Management.
• R- Strong team player that can empower the team to grow and be responsible for their own work.
• R- Very strong organizational and time management skills.
• D- Efficient and can prioritize workload.
• D- Open minded and cultural acumen.
BIC is an Equal Opportunity Employer. We strongly commit to hiring people with different backgrounds and experiences to help us build better products, make better decisions, and better serve our customers. We do not discriminate based upon race, religion, color, national origin, gender, sexual orientation, veteran status, disability status, or similar characteristics. All employment is decided based on qualifications, merit, and business need.
BIC is not seeking assistance or accepting unsolicited resumes from search firms for this employment opportunity. Regardless of past practice, all resumes submitted by search firms to any team member at BIC via email, or directly to a BIC team member in any form without a valid written search agreement in place for that position will be deemed the sole property of BIC, and no fee will be paid in the event the candidate is hired by BIC as a result of the referral or through other means.

Job overview

  • Job's title: Associate Brand Manager, Lighter and Shaver
  • Publication date : 2023-05-23 May be expired
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